Get more winning products from every innovation dollar.
We combine deep AI engineering and decades of enterprise experience to test more opportunities, prove demand, and back the strongest in weeks.
opportunitiesOur
expertiseBets
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The economics of innovation have changed.
When software was expensive to build, companies had to narrow the field before users could experience a credible product. Decisions were shaped by research, internal debate, and opinion.
AI has changed that cost curve. High-fidelity prototypes and focused MVPs can now be built in weeks, making it practical to test several credible opportunities before committing capital, assigning teams, and reshaping the roadmap.
The advantage is not faster software. It is better evidence before the bet.
Build enough to learn what deserves to exist.
Vennuo brings enterprise strategy, product design, and AI engineering into one senior team. We turn unresolved opportunities into realistic products customers can experience, then use observed behavior to determine what advances.
- 01
Define the opportunity
Define the customer problem, commercial potential, and product hypotheses worth testing.
- 02
Build to learn
Turn several credible opportunities into high-fidelity prototypes or focused MVPs within weeks.
- 03
Generate market evidence
Put realistic products in front of customers and observe what they understand, value, and use.
- 04
Decide and advance
Strengthen opportunities that earn conviction, stop weak bets early, and prepare the strongest for launch and scale.
Structured to lead or work alongside your team.
Vennuo can lead an engagement end to end or work alongside an established product and innovation team. In both models, the people framing the work remain involved through product validation.
Lead the engagement
A team across strategy, product design, and AI engineering turns unresolved product questions into a tested product and a clear investment decision.
Work alongside your team
We introduce AI-enabled methods, delivery systems, and product judgment while working with the people responsible for operating and scaling the product.
Your organization retains the product, the evidence behind it, and the capability to operate and advance it.
Discuss an engagementVennuo brings strategy, product design, and AI engineering into one practice.
Ben Appenzeller
Founder and CEOBen has more than 20 years of experience turning transformative ideas into commercially viable products. He built and led innovation studios at IDEO, Ford, Silicon Valley Bank, and other organizations, and has led AI-enabled innovation engagements since 2024.
Marcel Coelho
Founder and CTOMarcel is a product engineer and AI transformation expert with over a decade of experience. He has built products for Banco do Brasil, Appen, Octave, and OpenSea. He helps engineering and product teams adopt AI through hands-on enablement, practical systems, and new ways of working.
Put your next product bet in front of users.
Tell us what opportunity you are considering, what remains uncertain, and what decision you need to make. We will tell you directly whether Vennuo can help generate the evidence required to move forward.